Atlanta Streetcar Launches New Beta Mobile App

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ATLANTA, GA–December 19, 2016– The City of Atlanta today announced the launch of the new Atlanta Streetcar mobile ticketing app, designed to make riding the Streetcar more convenient and fun for residents and visitors. The intuitive new app, powered by moovel North America, allows passengers to purchase, use and store tickets instantly on their smartphones – anywhere, anytime. The Atlanta Streetcar is the first transit system in the metropolitan Atlanta area to offer riders this new way to purchase fares and track real-time arrivals.

The app is offered in beta mode for the first thirty days, during which users are invited to try it out and offer feedback.

“I am pleased that the Atlanta Streetcar is again at the cutting edge, offering the first mobile app from a transit system in the metropolitan Atlanta region,” said Mayor Kasim Reed. “Atlanta residents have made their support for transit solutions clear. With the successful passage of the MARTA expansion and the City of Atlanta TSPLOST, we are building the future we want to see. The Atlanta Streetcar is now a permanent feature of our city’s transportation system, and with innovations like the new app and expansion to more neighborhoods, the Streetcar will continue to grow in importance.”

The Atlanta Streetcar is also introducing new fare options with the launch of the mobile app. Riders can now buy weekly, monthly and visitor passes with just a few taps on their mobile devices. During the thirty-day beta testing period, users will receive one free upgrade for any fare purchase. The app is free to download from Google Play and the Apple app store.

The new Atlanta Streetcar Mobile app allows passengers to:

  • purchase tickets anywhere, anytime;
  • store tickets on your mobile phone for future use;
  • buy single use or day, weekly, and monthly passes for an individual or a group;
  • get real-time arrival information on your smartphone;
  • eliminate the need to keep track of paper tickets; and
  • validate tickets right from your phone.

The Atlanta Streetcar partnered with moovel N.A., Tozny, and the National Institute of Standards and Technology (NIST) to create a mobile ticketing app that is innovative and simple for passengers to use. moovel N.A. is a recognized leader in designing mobile apps for transit systems across the country.

moovel N.A. and Tozny entered into a cooperative agreement with NIST in 2015 to build better digital identities technologies for transit users. Today’s release of the Atlanta Streetcar app is the first app to have the new technology built-in. NIST’s Trusted Identity group leverages partnerships across government and commercial sectors like the one between Atlanta Streetcar, moovel and Tozny to deliver better digital identity technologies.

“With moovel transit’s proven mobile ticketing system, the Atlanta Streetcar is delivering industry-leading innovation to its riders at a fraction of the cost of traditional fare collection technology, improving operations through real-time reporting and geo-location data,” said Nat Parker, CEO of moovel North America.

Riders can still purchase paper tickets at all 12 stops using credit/debit cards and Breeze Cards loaded with stored value. Separate ticket vending machines at four stops (King Historic District, Centennial Olympic Park, Woodruff Park and Park Place) accept cash for purchases.

The hours of operation are: Monday through Thursday 6:00 a.m. – 11:00 p.m., Friday 6:00 a.m. – 1:00 a.m., Saturday 8:30 a.m. – 1:00a.m., and Sunday 9:00 a.m. – 11:00 p.m. The Streetcar runs approximately every 10 to 15 minutes, depending on the ridership demand and traffic conditions.

For more information, visit www.theatlantastreetcar.com.

About The Atlanta Streetcar
The Atlanta Streetcar System plan is part of a long-term, comprehensive transportation plan designed to improve mobility and quality of life for residents and stimulate economic growth throughout the city. The current system runs a 2.7 mile East-West route that connects the Centennial Olympic Park area to the Martin Luther King, Jr. National Historic Site. There are 12 stops along the Atlanta Streetcar route.

About moovel N.A.
moovel N.A. LLC, a part of moovel Group GmbH, enables seamless multimodal experiences and connected transit commerce through mobile applications. Led by CEO Nat Parker, moovel is headquartered in Portland, OR with a second office in Austin, TX. For more information, please visit www.moovel.com/US. Moovel Group GmbH was founded by Daimler AG, the maker of Mercedes-Benz, with the global mission to find solutions for the disconnected and ever-changing state of urban transportation and to discover how new technologies will affect the way we’ll move tomorrow. For more information, please visit www.moovel-group.com.

About Tozny LLC
Tozny creates user-friendly data privacy and security solutions for developers to embed in their mobile apps and software. Isaac Potoczny-Jones, CEO, started Tozny in 2013 in Portland, OR. Tozny leads a National Institute of Standards and Technology pilot for trusted identity and data privacy and is a partner for a DARPA program on supply chain security. For more information, please visit https://tozny.com.

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