New Georgia Project Presents Unlock The Box: A Civic Hackathon

Students and Professionals Will Compete to Solve Georgia’s Civic Engagement and Voting Access Problems.

ATLANTA (September 25, 2015) – The New Georgia Project (“NGP”), a non-profit, non-partisan organization dedicated to registering and civically engaging the New American Majority (people of color, those 18 to 29 years of age, and unmarried women), today announced that it will host a voting rights hackathon, to be held at Georgia Tech on October 9th and 10th.
The event is expected to draw programmers, designers, civic engagement groups, public officials, and voters, to compete for cash prizes while working to overcome the most common obstacles Georgians face when attempting to vote.
“Georgia’s electorate must reflect its actual citizenry, and right now—today–it doesn’t. It shouldn’t be this hard to register and it shouldn’t be this hard to vote,” said Nse Ufot, NGP’s Executive Director. “Unlock the Box will illuminate the barriers to access that Georgians face from registration to Election Day and will bring together progress-oriented individuals with sights set on chipping away at these problems, efficiently and inexpensively.”
Participants will gather at the Bill Moore Student Success Center on Georgia Tech’s campus to develop solutions to voting access challenges. Teams will compete for three grand prizes and meals will be provided throughout the event. The event will culminate with participants presenting their applications to a panel of judges consisting of representatives from industry-leading tech companies, social justice champions, elected officials, and disenfranchised voters. These applications will then be made available to the public and used to bring registrants to the democratic process in the shortest time—and in the most efficient manner–possible.
“Cardlytics is proud to sponsor the New Georgia Project’s Unlock the Box,” said Dani Cushion, Chief Marketing Officer. “We believe in the power that innovation and technology have to help society overcome hurdles–including civic participation. We’re excited to stand with the New Georgia Project on this important project to make it easier for voters in Georgia to get involved.”

Individuals interested in competing at NGP’s Unlock the Box can register by visiting or find more information at

Location: Georgia Institute of Technology, Bill Moore Student Success Center, Atlanta GA 30313
Date: October 9-10, 2015
Contact: Kaylee Niemasik

About The New Georgia Project (NGP)
The New Georgia Project is a non-profit, non-partisan effort to register and civically engage the “New American Majority:” young people, people of color, and unmarried women. These voters comprise 62% of the voting age population in Georgia but are currently only 53% of registered voters.

About Cardlytics
In 2008, Cardlytics developed a suite of technologies that enabled banks to leverage consumer purchase data, ensure privacy for their customers and optimize a growing new channel — online and mobile banking. The technology was the first of several innovations that led to the development of a new sector: Card-Linked Marketing.
Since 2008, Cardlytics has been developing new technologies, programs, and services to optimize this opportunity for advertisers, our financial partners, and purchasing consumers. We are a team of analysts, developers, programmers, marketers, account managers and bankers who are creating a new generation of media that consumers can really use.

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