ATLANTA, GA– December 12, 2017– Revenue Marketing™ consulting firm, The Pedowitz Group (TPG), announces its selection as a finalist in Top Sales World’s (TSW) 2017 Sales & Marketing Awards in three separate categories including white papers, corporate blogs and videos.
Currently in its seventh year, TSW’s annual content received over 1500 nominations this year, up 40% over last year. A panel of judges will choose winners in 10 unique categories, which will be announced on December 19th.
“TPG is honored and humbled to have made it into the finals this year, given the intense competition in this very popular sales and marketing contest,” remarks Pedowitz Group CEO, Jeff Pedowitz. “Being named a finalist in all of the categories for which we were nominated is a testament to the quality of our marketing content to engage customers and move the sales needle.”
TPG’s three entries include: Rise of the Marketing Operations Function (white paper); Revenue Marketer blog (corporate blog) and CMO Insights (video series). Here’s the skinny:
Based on interviews with ten MO leaders, TPG’s Rise of the Marketing Operations Function white paper by Debbie Qaqish, Chief Strategy Officer, presents a solid case for the birth and growth of the MO function and offers a powerful blueprint for structuring an organization to master marketing’s top challenges.
TPG’s Revenue Marketer blog caters to B2B marketers on a mission to transform their departments from cost centers to revenue centers. The series is intended to educate and inspire marketers to embrace revenue accountability and impact their organizations in a measurable way. Written by industry thought leaders, this forum provides rich content that spans best practices in marketing automation usage to demand generation strategy. The objective of the blog series is share best practices in technology, process and people so aspiring marketers can up their game and achieve quantifiable results that impact topline sales revenue. Each week, TPG shares proven strategies and interviews with real-world CMOs who have been there / done that.
CMO Insights is a video series hosted by Jeff Pedowitz, and features 1:1 conversations with B2B marketing thought leaders such as Scott Brinker, Michael Brenner and Joe Pulizzi. The sophistication of today’s educated buyer, coupled by the avalanche of new marketing technologies makes the job of today’s B2B marketer extremely challenging. The concept behind CMO Insights is to share the wisdom of today’s most innovative marketing thinkers. Each episode is filled with rich lessons listeners can apply to their own circumstances to meet the challenges within their own organizations. During each 15-minute video interview, guests share their perspectives on strategy, skills, process, technology and content that fuels marketing transformation.
“The annual Top Sales & Marketing Awards is now in its seventh year and has established itself as an eagerly anticipated sales and marketing competition,” notes Jonathan Farrington, Editor of Top Sales World. “This end-of-year contest provides us with an opportunity to reward both companies and individuals who have endeavored to raise that bar of excellence.”
About Top Sales World Top Sales World (TSW) is the world’s first online “sales hypermarket,” launched by Jonathan Farrington in 2008. Shelves are stacked with every conceivable resource sales & marketing professionals and managers could possibly need. Contributors bring a unique element of expertise and experience in specific sales & marketing disciplines. TSW publishes the hugely popular monthly Top Sales Magazine and a weekly newsletter, “Around Top Sales World in 7 days”. Annually, they publish the Top 50 Sales Blogs, Top 50 Sales Books and stage the Top Sales & Marketing Awards, which is now in its 7th year. Visit www.topsalesworld.com.
About The Pedowitz Group – Connecting Marketing to Revenue™
The Pedowitz Group wrote the book, and is the undisputed thought leader on Revenue Marketing™. As your partner, TPG helps you plan, build and optimize your revenue engine by delivering services in MarTech, demand generation and marketing operations. We believe that Marketing is the driver of customer engagement that fuels the revenue engine. The Pedowitz Group customers have won over 50 national awards for their Revenue Marketing excellence. To discover how we can help your organization become successful Revenue Marketers™, visit http://www.pedowitzgroup.com, or call us at 855-REV-MKTG or visit Revenue Marketer Blog.
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